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Reach operators who decide.

Revscale Media is read by the franchisors, multi-unit operators, suppliers, and capital partners who make the biggest decisions in the industry. If that's the audience you're trying to reach, keep reading.

The audience

62K
Monthly readers
Verified via independent pixel; Jan–Mar 2026.
38K
Dispatch subscribers
Average open rate 64%. Tues + Fri delivery.
142
Of the IFA 200
Top-200 franchisors reading the Dispatch.
4.7m
Avg newsletter read
We write short on purpose. Readers stay to the end.

Reader composition

  • Multi-unit operators31%
  • Franchisors & system execs24%
  • Private equity / capital18%
  • Suppliers & vendors14%
  • Franchisees (single-unit)8%
  • Analysts, legal, consultants5%

Role seniority

  • Founder / CEO / President28%
  • C-suite / EVP / SVP31%
  • VP / Director27%
  • Manager / Senior Manager10%
  • Other4%

Formats and rates

Newsletter

Dispatch primary

Single-sponsor placement in a Dispatch issue. Editorial respectfully separate from ad slot. One sponsor per issue.

$5,800 / issue
Newsletter series

Beat sponsorship

Exclusive presenting sponsor of a specialty newsletter (Capital Notes, Operator Weekly, or The AI Brief) for a calendar quarter.

$24K / quarter
Site

Topic page takeover

Dedicated sponsorship of a single topic archive page (e.g., AI Agents) for 30 days. One unit, no third-party tracking.

$4,200 / 30 days
Audio & events

Live event

Presenting sponsor of a quarterly reader event or webinar. Includes introduction, a mid-event mention, and the subscriber co-invite.

$18K / event
Custom

Research partnership

Co-produced research brief (survey, data analysis, report) with Revscale's editorial team. Labeled prominently; research independent.

POA
Job board

Opportunity listing

30-day listing in our upcoming job board, distributed weekly to our operator audience. For roles inside franchise systems.

$500 / 30 days

How we handle advertising

All placements are labeled clearly. Sponsored content is written by the sponsor or their partner agency — never by Revscale Media staff. We do not produce "native" or "branded" content that imitates editorial.

We decline categories that conflict with our coverage ethic (we do not run placements for litigation-adverse parties in stories we're reporting, for example). Advertiser relationships do not influence editorial. See our ethics policy for the full framework.

Get in touch

Book a conversation.

Email our revenue team with a rough sense of your goals and timing. We'll respond within two business days with availability and a media kit.

advertise@revscalemedia.com